Social Media Makes It Easier For People To Find Others Of Like Interests





In social media active users for instance will not think twice about following someone on Twitter. You may familiarize yourself with them. Communicate. Read their blog. Then you may choose to take it to a different format like chat. People finding us, is often more powerful than us finding people. Why? Because we are not limited by our actions. We are already familiar with the results of what we do. But when other people produce a result we are often enlightened. I am interested in real estate. So some times, someone who is big into the real estate world, with a great blog, will stop by. Thus the burden of discovery, which was traditionally hard work, is lifted off of my chest. Let us remember the limitations of auto discovery, being the fact that we look for things, that we already know much information about. In this way social media reprograms how we get, use, and process information. Much of this info was once sold, is now commons and attributed to its author in real time. This further tailors out judgment, to feel out the motives, of any particular thing. Often I will mail people stuff and ask them what they think. This further improves my interpretation of the information. Why? Because I know for a fact that my friends do not work for the company that may put fake reviews on the net.

- Joe Gelb





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Say What You Want To Say : Be Controversial, Interesting, And Inspirational On Your Blog





As a marketer one of the most powerful blogging tools is being creative in your subject matter. Often people fail to express the real points that they were trying to make. I do not know if people get caught up in key word analysis, link bait magic work, or just the day to day of having to do something in the world of blogs, and the Internet. Many marketers refer to the ability to effectively communicate in writing as copy blogging. At the core of communication and meaning is the art of effectively communicating within the ambiguity of language. The word business for instance is very general and has the connotations of some person with a blue suit on. The word entrepreneur has a connotation of a person working from home on some small scale money making project. And finally a marketer has the connotation of a person who works for a company trying to devise ways to more effectively sell things. In reality we can pick apart these words to mean many things. Details, adjectives, and verbs often build up ideas. I would have a better time writing a specific article than something more general. Our minds often want to say things, that in reality we are unsure of writing. Many times these can become our most viral articles. For instance the classic 'How To Make Your Business Fail' type of title is exceptionally powerful in the viral world. Or make it more specific like 'XYZ Is The Reason That All Blogs Fail.' Like a really defined song where a singer need not really try, a very explicit and negative perched title is slightly tainted or controversial. These types of things do best because the force the reader to think. The Internet is full with mindless stuff that pretends to be interesting. Your obligation to pull in the reader is essentially your best article marketing currency. Why are you interesting? What ideas do you have that interest people and garnish a reaction?

If you want to connect I would love to talk on Twitter at http://www.twitter.com/josephgelb






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Twitter Reputation Is Built Offline Mouth To Mouth





To calculate how strong your network on Twitter it, it is important to consider what people are saying about you to their friends. This can not be calculated except through inference, and speculation. But at the same time if you have 100 thousand Twitter followers and you blog does not really go viral than honestly you do have a problem. A great solution is to direct message people who follow you and engage them so they remember you even after they unfollow.



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Psychological Warfare In The World Of Business And Marketing





Often times things are easier than we think. Choosing the right topic for a blog is the difference between working a little and making a lot of money, and working a lot and making little money. Marketers are in a constant battle for limited resources. But at the end of the day, it is what we think and know that guide us through. For instance words like branding, sales funnels, seo, sem, AdSense marketing, eBay marketing etc never get old. When you find a pillar invest your time to learn it better and ultimately succeed at it. The whole purpose marketing and business were invented in the first place was to challenge people to overcome obstacles, and achieve goals. Team work and riding solo are equally important as is a solid foundation.



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