Where Is The Help In That





The age of self help is here. But does it really apply to you. Do you really need it? Or do you know what you have to do to get through. That is a good question to answer because for every person who spends thousands of hours reading they must also help themselves. Go back to school or do whatever you know you need to get your life where you want it. What are your priorities?






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Economy Recession Report : What To Do Now





Currently there is an economic fire storm of pandemic proportions. But fear is the worst enemy of any marketer or business person. Fear is a paralysis agent that does not let us see that better stuff does exist over the rainbow. Doing nothing will produce nothing and lead to doing more of the same. It is true that people do well just chilling at home, blogging, uploading videos and finding their passion. But often limiting ourselves also limits our ability to learn. Being online allows us to travel and still work on our projects. Why not start a travel site of your journey. The AdSense will make residual for the rest of your life. It is like making money having fun. Why not move somewhere else, anouther city, country or to some remote place and concentrate on your ideas. Write a book. Your passions and the people you like will carry you. So will persistence. Never give up. On the surface it may seem impossible to succeed online. Its a scam. That is true. But to someone who is in it for the long run the tables will turn. You will figure it out. It happened to me. Never linger on any site or concept. Keep moving and follow what interests you. What you have available to you, and where you want to go in life. For me it is all right here. I love the net.






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Online Business Issues





Anyone who wants to be successful in online social media and websites is going to have to sign the bottom line of some lengthy contract. For example a youtube account has all kinds of things from a terms of service to other contracts that I really have not a clue what they are about. It may be important if you are not sure about rules, community guidelines, and common courtesy to ask. Many of these services are known to ammend a contract if a party needs this to be done. For example you want to get to upload 2 hour videos on youtube that talk about your business. Other examples would be to bring into the open content that openly is a violation of the terms. The services review your request and can deal with concerns as well. It is an important step. Also if your business or company has extended rights over copyrighted info that has recently come under attack across the internet it is important to make it known who you are. That your profile is not just created for the delivery of copyright content. I say this because recently many channels across social media have been taken down due to copyright issues. I realize that digital law is lagging but always consider the benefits of origional content. And remember online success is built. We win over time through hard work day in and out. 8 videos a day, 8 blog posts, 8 picture uploads, and 8 contacts made is a typical routine session for anyone who wants to be anybody online. Deliver and deliver again. Never expect the first to be good. It will improve over time if your stuff is worthy and you put out a large ammount of stuff.






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The Right Car, The Right Hook, On The Mobile Business Industry





Today I was looking for an economic recession proof business idea that any person could try. This idea would be web orientated, product related and quick to start. As usual there were people selling a few flowers out on the edge of town. They do well. But in the middle of the city on a busy and traffic clogged intersection there was a flower company branded van with the biggest array of fine flowers that money ever could buy. If I needed a flower this van would handle it. There may have even been a supplier link so others selling the flowers would benefit this business in an affiliate type of way on foot. Obviously the flower business model is really interesting but truly what it means to take hold of an easy market and run with it. Who does not want flowers?

There was also a person juggling on an intersection and collecting money with a sign. Some may call this begging but I call it a genius business plan. There has to be some person who could coax millions of dollars off of people because they are really good at acting like some person who really needs and deserves the cash. This proves the definitive link between Hollywood and begging for change on the street. Begging I suspect will be a large business in the upcoming years. Do not be afraid to put on your best act, costume, and attitude. If you can make people laugh or feel emotion you are one step closer to getting that hummer driver to drop you a thousand dollars out of pity and ultimately out of respect and praise! If you are too lazy try to come up with a good way to beg on a social site or website. Get people to appreciate you, and ultimately shovel over mad cash. Begging is a good thing to do no matter how bad the times get.

But bartering is the best business. Dealing with money is like dealing with a paper middle person who keeps a score that always changes. Relative values of real things do not change as much as money which seems to devalue as of late. Try to get into this world.

The best businesses in the world are started from scratch. Any major city has millions of these on every street. This is what the market is really about. Amazing fortunes are made in these laundry places, restaurants, apartments for rent, grocery stores, gas stations, arcades, and many other seemingly normal type of services. If the zoning is right you may not even need to rent out a place. That is what living the dream is all about. Building a business with very little money. Using social media for this is the free no brainer viral advertising medium that never fails to be a winner.

The it factor to bring in the money is always a secret knowledge. This hidden jewel of the temple is what being a successful made person is all about. Start the journey now!





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Decent Business Costs





It does not take much to do well in business. But many fail to minimize costs that destroy the money making opportunity. Certain costs however are essential. The first is travel. Even if your business is online travel is important for information gathering, networking, and overall experience. Expanding oneself geographically will pay for itself. The second most overlooked cost is equipment. For example many people on youtube brag about using the same camera for ten years. The money saved is cool but I often wonder how much farther they could take their show with some better equipment. Thirdly few people do the necessary costs to get a site up to par. For example it is with a thousand dollars if your friend is really good at building websites and can take your online business to the next level. Never think twice about those types of things if you know for sure. Lastly take your business seriously. That way it will do well. Please comment.






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The Niche Report : Major Growth Sectors Online





Picking a topic online can be difficult. But there are certain topics that consistently draw traffic or money. Notice the or statement. Some topics lend to traffic while others towards ad value that is just a fact of life that internet entrepreneurs have to deal with. If you are targeting a traffic topic it may help to build a brand and sell your books, tshirts, or whatever. If you topic lends well to advertising you may do well with some simple amazon or adsense ads.

So what are some great topics to get into in 2009?

1. Politics. Political sites drive traffic. If you want to report on local events for instance and spin them politically you will do well reguardless of the economy. And as the economy gets worse people will look for explanations and naturally turn to politics.

2. Health. Naturally health topics relate well to both advertising and traffic. Health is a growing concern and is a gigantic and diverse industry from doctors to holistic slanted content. Many great businesses online have been built on health topics.

3. Legal. The matrix of laws and rules create an information rich medium that many people want to find out about. Because of this there are some high paying ad slots in the niche as well as a good opportunity to build traffic if you take an interesting slant into legal issues. What ever the economy does people will always have questions and concerns reguarding laws and regulations.

4. Fashion. Even though people may consume less there is still a decent uptake on fashion related ads expecially around holidays and the fashion season. This niche always could use some new players.

5. Electronics and technology. Creating content about specific electronic devices is both topically relevant and of a high ROI. This is why there are many sites that run reviews of computers and cell phones till the cows come home. Why not get the opportunity to make money talking about gadgets. This is a fun niche to be in.

6. Sports. Sports is one of the most underdeveloped niches online. People who have a passion for sports always need content and sites to log into while at work. Sports draws traffic and does well in advertising as well.

7. Spirituality. It is no suprised that spirituality based enterprises do particularly well. For example many bands that are based on religion are some of the most popular groups on earth. If you are spiritual and have interest and talent in the niche,go for it.

8. Journalism. Current events and communications type of content always do well. Whether you take your camera every where and just report on local construction projects or anything there is a huge growth potential here.

9. Science. People come online to learn stuff. Reporting on new scientific discoveries is a strong niche.

10. Travel and events. Specific places and events are good residual content. This can mean taking some cameras and writing up stuff about your travels or filming a festival or concert.

There are many more niches out there. Do not be afraid to give them all a shot. There is no such thing as failure online. There is only trial and error which eventually leads to success.




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Business Secrets Are Never In The Media





Given the nature of the media being dependent on sponsors there is a general lack of real logical market advice. The real answer may be that we need to gear our life towards real stuff to get a foot into the cash system rather than hypothetical money flipping. This way our business that is geared towards a fixed value will allow us to do better as the economy goes bad and global currency disappears. Obviously on face value the whole purpose of currency is to just give people a common thing to trade on. In reality this paper that we trade goes down in value to keep people poor. This gives a huge economic advantage to people who can collect a lot of money and quickly turning it into something more valuable, or merely go after the gold and use it and other real barter strong things that can be converted into currency to use.






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Symbolism In Business





We live in a world of symbols. For example stop signs are a certain shape. Other symbols may represent a whole host of things. Many symbols are rooted in ancient astrological concepts that are known by vast amounts of people. Many successful online businesses incorporate this stuff into their sites. Studying symbolism can help an person working on marketing their business to people.






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Leaving Your Job On Good Terms





If you are an entrepreneur and into doing your own thing, than you probably have priorities. For example it may be a better use of your time to work on your website and not your job. Do not be concerned about firing your boss. If you just communicate the fact that you want to leave and give notice everything will be good. Letting go softly keeps the relationship open. It is never good to think that you can just make their life hard and word will not get out. We live in a small world. Once out be active. Create a business that will generate cash, property, and gold. Be tenacious.





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The Land Rush For Unemployment





Many people on earth identify with their jobs. These jobs entail working for businesses or indivduals. Recently the global economy and currency is in a deep decline. Jobs are rare as are opportunities to make decent money. As the value of money slips so too does peoples ability to pay for their house, food, apartment, family and basically any expense that before the bubble was doable. Many people want to be the victim and fall under the care of others whether it be family or the state. But doing so will just lead to more issues. The question is what can we do in this situation to survive and to find some income sources. Many people are now embracing real business of products that come from the earth. Real goods and services will always have value unlike the world of fake money, and cash not backed by gold. People are collecting precious minerals, farming, ranching, oil speculating and anything else that brings a tangible business to the world. This is especially powerful online where the most important thing is what do you bring to the table. Give us something to base your business on or you may be just anouther social media person. Most people who do not bring anything and just talk of social media are really living in a hypothetical world. Bring your videos, bring your concepts and your business plan. Find ways to gain golds and not dollars. Bring barter and street sales back. Because this is a new business era. For better or for worse that will be defined by what we all really have. Real stuff. Are you in?






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Is The Economic Depression A Blessing

It is good to be prepared these next few decades at least for the economic onslaught not to stop. Because the economic driver of this economy brings most people's worlds into an unstable existence where money is loosing value, jobs are scarce, and markets are drying up it may be important to find ways to help others and make money. For example if you have skills in something, you could teach at a discounted rate what you know to help people advance their job skills. If you know about banks and investing you could help people move their money into gold and other hard investments that have strength in economic weak times. You could create websites that deal with people finding cheap real estate, or what to do when they loose their homes. Catering to the situation can ensure a stable income. It is also important to continue building connections on social media as always.

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World Government Consolidation Business Trends





International business is changing as the governmental institutions of the world are molding into each other. For example growing sectors include government contracting, legal business, military, police, government, education services, testing services, intelligence remote sensing tools, etc. Global currencies as I said in the last post are not doing so well so people are looking to other things wisely to gain money. There is a large and profitable return to the basics. Farming, ranching, and gardening are now important businesses again that deal locally and can create quality jobs in your area versus thinking globally and in conjunction with big industry which is largely lightening up a bit now with the general economic down swing and change in consumer mood. How are you adapting your business theory to recent developments?






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The Future Of The Dollar





Most people who run business on the internet think in terms of dollars and other currency. But in reality the world currencies are getting weaker and more permanent assets like gold are increasingly a stronger currency in general. Because of that it may be important to turn part of your earnings into stuff like that. Most investments like real estate may or may not do well. But in the end we need to find value to justify moving our business into the future. Because what are you going to do when the currencies go to a more global currency and eventually a cashless type of system? In that case value is where it is at for entrepreneurs. Maybe it is time we gave up the pursuit of money and started hunting for gold.





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Why You Really Need People



If you want to be consistently written up in a magazine it may help to meet the magazine editors and owners. Invite them out for a round of golf. You can also mention them on your site, promote their magazine, even sell it through Amazon if they do not pay for direct sponsorship. In a sense every connection that you make has a huge monetary value. If you want to win an award for best website network with important people who run the awards. Eventually you will get recognized because of the ground work you put in. Business and success is about meeting people. Without that you are basically on your own.

- Joe Gelb
http://www.twitter.com/josephgelb
http://www.youtube.com/josephgelb
http://www.stickam.com/josephgelb






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How To Run An Online Business In An Unstable Currency





When the economy does crazy things, so does the currency. In this situation it is smart to look to alternative forms of reimbursement, as well as residual income streams that need not take a lot of effort. For the former I suspect it is a good idea to test markets and see where stuff works. Also online there are many currencies including traffic counts that can help you build momentum for when the currency strengthens. But also look to barter embursement. For example try to get paid in gold. That way that value will hold a little better. Any other suggestions? Now lets get to residual income. Self serve ads are better than ones you pick. That way they always change and targeting is simpler. On the other hand general serve ads may not do as well as sponsorship, as well as deep promotinal pathways which are keys to making a deep online income. Tell me your thoughts.

- Joe Gelb
http://www.youtube.com/josephgelb
http://www.twitter.com/josephgelb
http://www.facebook.com/josephgelb
http://www.stickam.com/josephgelb
http://www.viddler.com/josephgelb






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What Does Real Leadership On The Internet Look Like





Touching base with people is the beginning of online leadership. Getting to know their ideas, thoughts, and feelings is a good start. Shining light on problems and obstacles as well as helping people through it all is also vital. Too many bloggers create incomplete explanations in an attempt to fool people into believing the general flow of their blog. If you want to teach someone something for example than do it in its entirety.

Second have a connection to your content. Some of the best bloggers for example have video where they go outside and film some plants that they may talk about in their gardening blog. This brings the content on to the internet. Unfortunately if you just bring words, explanation or stories that may not be enought. Physical object centered props are key.

Third chang the paradigm. Everyone does the same thing and they run into a few problems most notably diminishing returns. Build a cult following that has good reason to love your work. Or else why waste the time?

To conclude if you follow these three easy steps you can turn the internet into a machine for your entrepreneuial success!

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10 Good Mistakes To Make






Mistakes are often just life's lessons. They happen for a reason. I for example have made thousands of bad ideas on the web. But from them I always get some momentum. Sometimes they are a keyword based site that makes no money. I try different key words till I hit the jack pot. At that point I focus my energies on the properties that do well. Once I know they were meant to be I try to perfect my work a bit. But failed sites that fester away in blog spot land for example can still send a bit of search traffic to some of my social profiles. In this a mistake is promoting me. It is important in that situation to ask myself, do I want people to see this and build an impression of me off of their gut feelings. If the answer is yes than it is important to leave the site up. Here are ten other good mistakes:

1. Thinking so much about promotion and sales funnels that a website gets banned.

2. Failing and social media till one realizes the importance of personal brand, and being social rather than promotional.

3. How content can really carry a site or profile to success. If your my space page does not do well add more interesting pictures for instance. The devil is in the details.

4. Being business minded often prevails. The web is largely a social business environment. From people who are successful on blogs and my space to those that make videos the rules of running a decent business always apply.

5. Interacting with people and developing crucial online social and communication skills. Mistakes here can sometimes be subtle so be very aware of how your treat people. Add extra communication elements like smiles :)

6. Formulate a concise plan. Having one goal is usually best. My favorite goals are to make more with AdSense and affiliate ads, and be more social. Separating the two are key. Because people hate ads!

7. Do not get drawn into failure. There is an allure of the web where people end up sitting on the side lines because they react to negative comments, and the fact that they do not get as many views as a celebrity. Do not be hard on yourself. Build your game over the years. Accept it for what it is worth. Promote your stuff through web page funnels rather than just sticking stuff out and expecting people to flood it. Drive traffic towards pages with hit counters. That is just a thought :)

8. Just because something is successful does not mean that it is your best ever accomplishment. Always try to be bigger and better. Work harder, and play harder.

9. The web is a beautiful and interconnected ecosystem. Link your Twitter to your face book page. Link your blog to your YouTube account. Have fun with the traffic you earn because if you do not give them a place to go they will choose themselves 100 percent of the time.

10. Blogging is key. The reason that there are so many blogs on blogging is that blogging is simply the best way to drive your online business to success. Blogging is not brain er free traffic for people no matter how experienced they are doing it. Then drive that traffic somewhere. Use a blog to bring people to your social profiles. Friend them. Build your relationships. This is what it is all about. The money will come.

To conclude do not get bogged down in mistakes. Rather use the lessons they teach and move on and be more successful in your online businesses!

Joe Gelb
Let's conncect:
http://www.twitter.com/josephgelb
http://www.youtube.com/josephgelb
http://www.stickam.com/josephgelb
http://www.myspace.com/josephgelb
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When Giving Up Is Ok





Even if you draw 100 percent of your income from an Internet business, it is important to not take the online world seriously. As people we need real experiences to drive us fore ward or we can become emotionally stagnant. Growth is necessary and many times people come online as an escape rather than use it as a vehicle. Also we all run into times when our blogging tires. Then it is a good time to find real experiences that inspire us back to the grind stone, instead of using the Internet as inspiration. Blogs or their traffic never totally goes away. Dead social media profiles still get friend requests. The residual nature of the net makes leaving it completely possible. Many times people leave notes, or farewell videos just to communicate what they are doing and how people can reach them. These are common and especially so on certain years when people had been surfing the hype and needed a break. If you remotely think you want to quit now is a good time to take your vacation from the Internet.

Joe Gelb
http://www.twitter.com/josephgelb
http://www.youtube.com/josephgelb





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You Only Get One Shot At Getting Your Reputation Right





There is a temptation to go out there and shake things up. But just sitting back and being extremely attentive to the people who come to you is key. This is how people fill each blog post with millions of comments. They foster deep relationships with the people who come to them. But if people go out and disengage people, they will be written off as a spammer. Sure there are many trolls and spammers who are born again and do well. But if you want to build a business and have an explosion in followers on social media then it is best to take advantage of the abundance that is handed to you instead of thirsting for the big people and the popular people. Every web celebrity has millions of requests for people who want shout outs from the somebody. But the way to get that is for them to see how well you foster your community however small. This will get you write ups on big blogs. This is where your success will come from. Your ability to play yourself and open up dialogue is everything.

Joe Gelb
http://www.twitter.com/josephgelb
http://www.youtube.com/josephgelb
http://www.stickam.com/josephgelb






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Are You In Business For The Long Haul ?





Sustaining business results can be boring. Whether people turn it up or off is their choice. Realize when your feelings change from excitement that you are getting somewhere. When the basics are all too easy. And we realize that search engines and social media give us necessary info fairly quickly it is up to us to act. Often social media snowballs. We gain a bigger network naturally after awhile. Thus the auto pilot mode is set and we must be at the computer unless we know of some decent automation. On Twitter for instance we could take a trip and mobile update it a few time a day. We could update that blog once a day. And all in all everything could be done at a minimal and still build an online business. That is how technology makes life a bit easier. We need not always struggle for results when they can come to us. Make that happen.

Joe Gelb
http://www.twitter.com/josephgelb
http://www.youtube.com/josephgelb
http://www.facebook.com/josephgelb






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Social Media Engagement Tells A Lot About A Person





Many people who survived the first online wave do not embrace social media to the extent that many of us have. They often made much money on the webs but have few fans or followers on their channels. Many people may question their relevance these days. I am not saying that they must do a lot in this media, but responding to people is a start.

Secondly I think these people need to immerse themselves in this new content. For example it may be tough to respond to all of their fans but producing a new media content piece a day in different sites is a good start. For example on Monday put out a YouTube video. On Tuesday do a few tweets. On Wednesday put a few pictures on Flickr. On Thursday do a blog for Facebook. On Friday do a live chat on Stickam. On Saturday connect with a few new people on Myspace. We are in a generation of initiative. People are starting to have the ability to pick out anti social web behaviors and avoid those people like the plague. Do not fall into those anti social patterns. Be open to the change and the many more that greet us every day.

Thirdly restructure your brand. The hard sell on your book deal kits may not be the best conversion. Rather a few extra friends on my space or face book may better serve you. This is more of a mathematical truth every day. Do you blog? You may want to start posting daily to build up an easy source of traffic that is easily spun into revenue and friends.

Determine a new set of goals. Things like getting more hits on YouTube, more friends on face book, and more twitter followers are the new currency of gaining influence in the online social sphere. Your immediate friends and fans do not count anymore. Do you have the ability to reach and communicate around the globe? Do you have the ability at one click to organize your entire local community around something? If you can not effectively do these things than you need to seriously get into social media and blogging asap. Time spend on these things producing quality content and deep interactions with other people is time well spent. If you do not spend this time then you will not make much money in the future.

- Joe Gelb
http://www.youtube.com/josephgelb
http://www.twitter.com/josephgelb
http://www.myspace.com/josephgelb
http://www.facebook.com/josephgelb






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How Will You Package That





Recently when buying soap I took notice to packaging. The brand I usually get split the package color between purple and white. Obviously the white symbolizes youth while the purple is a color for visual attraction taken from the red in the mix. While the hint of blue in the color purple is like the cool feeling that the soap leaves. In effect this bottle used descriptive colors. As we all know the game of the Internet is that of description. Leave a precise description on a YouTube video and people can make sense of it. Appropriately decorate your sites and people can live within its communication. Nod to your individuality as a person and people can appreciate it. I believe that packaging of your online goods and services and this includes your profiles and sites, must all be tailored to an idea or meaning. This anchor is what great marketing is built upon. Without meaning through packaging you have nothing. And your content is a large part of that packaging.

- Joe Gelb
http://www.twitter.com/josephgelb
http://www.youtube.com/josephgelb
http://www.facebook.com/josephgelb
http://www.myspace.com/josephgelb
http://www.stickam.com/josephgelb





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When You Do Anything Online, You Are Really Positioning Your Name





There is something very subtle about doing stuff online. Like I submit an article to Digg. Ten people view this article. One person diggs it. By the account of most SEO, and marketing gurus my campaign is an abysmal failure. But ten people saw what I did. They noted my name which is Joe Gelb. The make a general assessment of my work. And we all move on. One year later. I am still submitting articles to Digg. This time 20 people view the article. 2 people digg it. In effect I doubled my brand power. Afterall the two people who clicked the article also display that in their profile awhile. Let us say that I am a newbie and for that year I submitted 500 articles to digg. I gained a thousand profile views. This is not exceptional but it is also doing well. So now lets jump to 5 years later. We now submit an article to Digg. Our inner circle of core friends and followers diggs it 100 times consistently. This is in no way a feat in itself but sets up a viral effect for any considerably good content. Now fast foreward 10 years from our origional first year of using digg. We now consistently get 1000 diggs per submission. Being a power user now brings considerable profit and brand holding power. Now in reality if we use social media cross promotions, and sales funnels as I have been talking about the sky is the limit. But always remember to build your reputation one person at a time, or this scenerio is physically impossible.

- Joe Gelb

http://www.twitter.com/josephgelb
http://www.facebook.com/josephgelb
http://www.youtube.com/josephgelb






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Why Should People Drive Traffic To One Page





If you have many videos on YouTube for instance it may be important to drive traffic to one video. Do this with a hyper link placed in all of the other videos pointing to this magic video. We can all see that this would drive up traffic for that one video. The more traffic, the more viral the video gets, the more attention its gets. People will see the video trending on the main page of youtube. This will create a traffic rush. There is a strong compounding feedback loop. But basically this is the video that is going to make you go big. This is the video that is going to help you deposit contacts and conversions into your bank. The same thing can be done with blogs, social media pages or whatever. That is the basic currency of marketing my friends. Succeeding through strategic strategy rather than desperation.

- Joe Gelb

http://www.twitter.com/josephgelb
http://www.facebook.com/josephgelb
http://www.youtube.com/josephgelb







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Lead In Advertising In Online Videos





If you make videos online on sites like YouTube you may want to consider cold calling generic or targeted advertisers. Basically in the beginning of your video there would be an ad and your voice talking about the product. You would get paid by impression, a flat fee or some other way. Getting advertisers to sponsor your online activity is a crucial step in making some easy money. To attract advertisers it is important that many people regularly watch your videos. It is also important that they are fairly consistent topically and appropriately matched to advertisers. Tell me your experience with online advertisers.

- Joe Gelb

http://www.twitter.com/josephgelb
http://www.facebook.com/josephgelb
http://www.youtube.com/josephgelb






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Focusing Your Goal For More Money Earned In Marketing





Often having a goal like funneling traffic to a blog for example is too broad. A smarter goal would be to drive traffic to an individual blog post. Preferably this would be a good one. It may have a video on it for instance. Because the link structure points to it, the search engines will like it too. You may even be able to have a disguised link to some kind of conversion like your My space page. This way you can set some real and tangible goals, that in the long run will bring money into your business. Cheers.

- Joe Gelb

http://www.twitter.com/josephgelb
http://www.youtube.com/josephgelb






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The Easiest Conversion On The Internet





Many people struggle with online success. Often they are very successful at doing the wrong things. But a very purposeful conversion in the YouTube video hit. Basically you create your sales funnel of promotional hyperlinked bits around the net back to one video. Once the video loads and starts playing you get a hit. The hits and decent content are ultimately what determines your ability to enter the YouTube partner program to make money. If you can't get in you can still capitalize on the ability of a popular video to fore ward you brand to many people ultimately building the success of you and your business. Try this if you have tried it all and failed.

- Joe Gelb
http://www.twitter.com/josephgelb
http://www.facebook.com/josephgelb
http://www.youtube.com/josephgelb
http://www.stickam.com/josephgelb






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Staffing An Internet Business





Hiring decent people to help you with an internet business is about as hard as adjusting pay. There are many ways to go about both. Here is a list:

1. The auction system - Basically the you or the people you hire try to set a price. You negociate a bit until a compromise or winner is reached. Then you move foreward.

2. The set pay to industry standards - Basically you look up the average pay for the job, adjust for factors and that is what you stick with.

3. Pay minimum wage - This is a popular bar of businesses looking to save a buck. Afterall there is always someone who needs work.

4. Start low and increase at percentages based on ammount of stuff done and performance.

5. Do not pay them. Rather pay them in experience, recomendations, links, and other forms of non monetary currency.

6. Pay them an above average salary to attract competition for the position.

7. Have them pay you. For example you could run a small school that teaches programming. Then the advanced students or graduates are obligated to work on your online businesses.

8. Some kind of barter deal.

The list goes on but this is a good starting point. I could go through the pros and cons in this list but the most important take away point that is self evident: 'How you pay and treat people has a huge impact on your business, brand, and ultimately how the public percieves you.' Getting rave reviews from people you hire and your customer is key. People who work for someone that they love will naturally talk about it. The can bring your business to many people by word of mouth and with their online friends. So in some sense who you hire is integral with how you want to market and project your business.

- Joe Gelb

http://www.twitter.com/josephgelb
http://www.facebook.com/josephgelb
http://www.myspace.com/josephgelb
http://www.stickam.com/josephgelb
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Emotion Drives Viral YouTube Content To Many People By Design





Many people want more viral content online. But if the content is decent and you are posting it how viral do you really want it? On sites like YouTube for example when people give your video stars, or leave a comment for example their activity shows up on all of their friend's pages. So if someone has many friends and is influential leaves a comment they can make a viral splash. People react to videos that drive them on an emotional level. This is why people do well just reacting to common topics that are trending. They may make the video a reaction to another to get the hyper link off of a page that is getting hot page views. Consequently there are many YouTube video views that are community driven. Because of that do you engage the community and get this free publicity and free hits? (Don't forget to hyperlink to your website or landing pages off of your video description. That is key)

- Joe gelb

http://www.twitter.com/josephgelb
http://www.facebook.com/josephgelb
http://www.youtube.com/josephgelb
http://www.stickam.com/josephgelb
http://www.friendfeed.com/josephgelb






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The Comeback Of The Personal Blog





Personal blogs in recent years are making a come back. People realized the limitations of purely professional blogs. Bringing themselves into it is a far better driver of traffic and leads to their businesses. Bloggers are now talking about anything that they are interested in. This in turn is something that they try to monetize. For example some bloggers talk about remote control cars, do well with ads that sell these cars. But sometimes interests delineate beyond any marketable commodity. For instance people may have a certain personality trait that they emphasize on their site which serves as a color to add to their brand. Visitors can quickly recognize what the brand is all about. When emotional response comes into play like this there arises the ability to get a lot of traffic. What are your thoughts on the new rise of big name personal bloggers?

- Joe Gelb

http://www.facebook.com/josephgelb

http://www.twitter.com/josephgelb

http://www.viddler.com/josephgelb

http://www.myspace.com/josephgelb

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Establishing Good Online Relationships





Building online relationships happens in stages and by degrees. There is the first interaction stage. This is where people introduce themselves to one another. Commonly this could be a follow on Twitter, a YouTube comment, or someone dropping by to say hi in a chat room. It can be wise to be slow at this stage. The next stage is building up a repore. Do you share common interests, ideas or whatever. Often people feel out if they really like other people by the ways that they communicate, talk , write, etc. People with different life experiences communicate very differently. For example I have a hard time communicating with more tech savvy people because they have a huge lingo that would take me more than a life time to learn. If you build a repore than you are often considered a friend or family to the person. At this stage you exchange deep goals and other things intrinsically tied to emotion. The good, the bad, and the ugly stuff that we usually hide. Things can get more personal. People in business have to decide where the lines are. But if you socialize to be social and fun than there are less barriers. Communication than can progress to meeting people. At this stage you choose to hang out and do stuff with the people that you meet online. Face to face and phone communication really transform relationships into something physically more tangible and understandable.

Many of these stages may be out of order or missing in your case.

One key of online communication is listening for subliminals. Ask yourself what are they really trying to communicate when they leave that comment. Is it sarcastic? Lukewarm? Or is it genuine? Sometimes people can be playful and unexplicit and it is hard to tell what they are really trying to say. Obviously because of enhanced noise in online communication, things can be tricky and problematic. Unfortunately besides getting better at it by doing it, there is something to be said of taking risks. The old saying goes if you never try to make friends you will never get them. The same thing happens online. People will be less apt to friend you unless you go after people as well. It is also important once you establish an online click of people to network beyond those people that you share a good repore with. In Twitter for example I often communicate with the same people. They are the ones who respond to me the most. Unfortunately I often shelter myself in them, because I know what I say has no consequence. If they do not understand they will readily get to the bottom of it. They will never unfollow me unless something crazy happened. But the risk in not trying to get out into the party is that social media will never reach its potential for us. At the same time always be researching on how to improve written and verbal communication online. Thanks for reading.

- Joe Gelb

http://www.twitter.com/josephgelb
http://www.facebook.com/josephgelb
http://www.stickam.com/josephgelb






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Viral Video Embedding Ethics To Think About





Many times when people embed viral videos in their web page they do not have sufficient concerns for the people who made the video. It is important that if people can not click the video and get to its source site and channel,(for example on YouTube) to use a hyperlink to drive some traffic to their stuff. This way your article promotes them. The more promotion the better. The reason for this is that you need to give them the traffic currency. The eyes going to their brand makes most new age Internet people happy. Also it is important to sufficiently add your own content around the video. This extends the media rights further into your site than had you just published their video, and their key words. Some people with videos believe that no one has the right to embed. There is actually a legal basis for this in many places. But at the same time I would like to point out that that is the whole point of viral videos and web content. They are best spread and shared. But always remember to go out of your way to reference the author's pages or you may be extremely disrespectful. That is just my opinion on it. What is yours?

- Joe Gelb

http://www.twitter.com/josephgelb
http://www.facebook.com/josephgelb
http://www.youtube.com/josephgelb
http://www.myspace.com/josephgelb





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The Future Of Twitter Spam





Twitter has become a social media website that truly connects people from various spaces on the Internet. The pivotal nature of the commons of Twitter has resulted in considerable informational power. Unfortunately many people misunderstand how to use Twitter power for their business. The free traffic is an obvious consequence of Twitter. Now people can fill their blog with global traffic and build up amazing cluster maps. Only sites like Face book, and YouTube previously afforded this kind of attention. Twitter hype is now settling, but the question remains, how substantiated is our spot in the hierarchy? To be more precise twitter does not work by that law. The reason is that who we follow, and how we interact with them is crucial. Being followed by a million spammers for example would be wielding a zero percent Twitter global influence. On the other hand actively engaging just a few interesting people is a huge social proof that few people really have. Because of this many people have now mass unfollowed spammers, and people irrelevant to their conversation and content sharing direction. Because of this many publications from the Times, Tech Crunch, and Mashable have all implied the significance of how many unreciprocated followers we have. For example Ashton Kutcher follows only a few hundred people, while he is followed by many millions and accelerating. Many publications have correctly pointed out that this is largely because Twitter has been promoting Ashton. For example when people join Twitter he is recommended as a follow. Also the hype from Ashton follower trail has created a gigantic sales funnel. His celebrity status, TV time and PR stunts have gathered up masses of people. But fundamentally Ashton had accomplished a great deal of fame and business success in very visible industries related to entertainment and products. For me on the other hand I follow every one who follows me. The whole signal that I am after is that fact that I am here to network and get to know people. Using Twitter and social media for me is about getting ahead so I adjust the tool accordingly. People who follow me understand this, and how I am fundamentally different than Ashton in how I use the tool called Twitter. But I do firmly believe that no matter how famous Ashton can get there could possibly be a stronger promotional funnel in theory. This would have to be from a person who either A is the best Internet marketer ever, or B gains notoriety some way. Ultimately the stamp of making it on Twitter is manifested in the numbers, the followers, how people use the tool, and many other clues as well. People pick up on the trail and for example will unfollow a person who does not reply to people, or posts spammy links and quotes. We all know who those people are. Unfortunately with the inception of countless Twitter automation devices, programs, and 3rd party sites people can pretty much set up ghost Twitter accounts around any name or form they want. For example people do fun things and try to gain many followers. Notoriety is often gained by coming up with creative brands, or impersonation of celeb accounts. Many marketers advocate doing this because it is just realizing a market. Often their are legal inroads not to mention the fact that people have little time to dissolve their imitators. Twitter has fought back with verified accounts. This allows the users to know who really is Ashton Kutcher and not the many fake ones that rise and fall every day. This contrasts markedly with other social sites where the distinction is not too clear. But the spam still is alive and well on Twitter. There are several spam categories:

1. The expert spammer that walks away with much money from working all of the parts of Twitter.

2. The novice Twitter spammer who does not make much money but annoys many people.

We have to be careful with what is considered spam. The social web has sped up. Twitter went from a site where people posted just a few times a day, to a rapid fire spur of the moment shout blasts. In the matrix of how many people an active user follows determines their perceptions of the Tweets of the people they follow. For example I tweet a lot so I get unfollowed by people who are not used to the load and often hang with people that only Tweet promotional and essential material. On the other hand Twitter head marketers who Tweet hundreds of thousands of Time a year may unfollow me because they only appreciate people immersed in the tool at their level. As a result Twitter spam is as much perceptual as it is real. For example I may follow and unfollow a person by accident many times. From my perspective it may have seemed in good faith. But if I do get blocked then besides maybe just a forceful social no it is also an indication that I crossed the line on Twitter. Because of this many marketers advocated not following anyone and letting people come to you. The only problem with this model is that being fore ward and social is the best way to get the ball rolling online. Obviously Twitter spam has malicious qualities. This could be as simple as useless information, deceptive links, malicious computer damaging bugs, online warfare, emotional abuse, or anything else bad. Spammers are more covert now. Many realize the futility of the Follower Train mentality. After all they lost an account or two just from following as many people as possible. As a result they just reply to you using the @ and saying stuff like check out this linking to such and such that does this or that. Spammers also direct message people because of the insanely high conversion rates associated with online mail especially with Twitter engagement. Spammers are evolving with Twitter itself and the people that get annoyed by them. I suspect spam will be here for awhile. Tell me your thoughts on Twitter spam.

- Joe Gelb

http://www.twitter.com/josephgelb

http://www.facebook.com/josephgelb

http://www.stickam.com/josephgelb






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30,000 Residual Youtube Traffic Hits In 3 Years





I have a YouTube channel that is relatively unknown. But it does average ten to twenty thousand video views a year. So basically if I stuck links in which I do that would be about 1 to five thousand click throughs ( CTR ) a year depending. This is just an amazing residual traffic mechanism for such an average channel. My whole illustration is why wait for Google to place your site when you can socially promote your properties and products in an instant. Video is a great starting place! Gimme your thoughts then head on over to YouTube and start making videos.

- Joe Gelb

http://www.twitter.com/josephgelb

http://www.facebook.com/josephgelb






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Online Business Road Maps That Actually Work





It seems a common theme that people can produce excellent content online but they have trouble getting things to spin. Part of this is due to content saturation. No matter how good the stuff you do, there are probably quite a few equals out there. Another part has to do with understanding how revenue and social capital online are driven. For example many people use social media to display their talents, rather than engage and build community. Thirdly people do not appreciate the amount of work that goes into creating viral content.

Lets start at the surface. How you use hyper links drives your Eco system. Let's say you blog. It may be a good idea to go through your blog once a week and pick up an old article that you can link to off of your front page. This keeps people engaged in your blogs content. This also shows that you deeply incorporate the material. Also link off your blog to social media. This drives essentially free and virtually limitless search traffic to social media where people can find and engage you. Do not forget to always have a good landing pad. You should give indications that you are open to other people like:

1. Having public profiles

2. Use your real name and image

3. Have contact info like your phone numbers email and anything else

4. Put in writing your desire to be followed or made a friend (words like networking for example work well)

5. Having indications of social cred like comments and the hit number game

6. Having a strong recognizable personal brand

7. Regularly producing some type of fresh content. Though this is not essential it does indicate life in your business and brand.

8. Community collaboration like featuring other users in your video for example

9. Using all social media for your business

10. Producing a lot of blog and multi media content

Basically the old rules of just make it and they will come are not completely true, unless you are exceptional. Even if you are adhering to the creation of online sales funnels, self promotional content, and branding will substantially improve your likelihood of business success. Cheers to being self employed!

- Joe Gelb

http://www.twitter.com/josephgelb

http://www.facebook.com/josephgelb






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Businesses Do Not Really Have A Deffinite Beginning Or Ending





This is an important concept especially since we are now seeing countless online and offline companies closing shop. If you are stricken by the economic storm it is important to reassess your vital skills and life goals and see if you can re enter the business world and build a different brand. Loosing your job, your website or business is not the ending but a new beginning. Imagine you are stepping into a new and exciting world. What are you going to do? The first thing would be to rewrite the rules. Geering a business towards your values is key. Do you want your business to make money, be a lasting brand, or somehow save the community? Do you want to gain recognition, and access to elite circles of people or do you just want to deliver a higher valued product?

First you are going to have to draw up a practical plan. Who will you talk to? What resources do you need to gather? What needs to get done?

Secondly you need to execute. How can you work diligently towards your business goals? How can you improve apon your models and working business systems?

Thirdly you need to reasses your business from the bottom up, the top down, and side to side. What needs changing? What can you do to save money? What could you add to your business.

To conclude if you are in the world of business, what ever stage you are in, does not really dictate a concrete course of action. Rather there exists these options for a reason. Please comment.

http://www.twitter.com/josephgelb






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Pushing Viral Content In Video Format





For sustained success online winning in the viral video format is huge. On YouTube it is not that difficult to drive a substantial amount of traffic to anything via a hyperlink. So why do more people not do this? The reason is that people fail to grasp the sum of the parts formula. If you have a thousand videos that get a thousand hits a piece than the total amount of traffic is 1000X1000-repeated channel traffic= a decent prediction. I am not going to bother doing the math but we deal with huge numbers when dealing with this.

Videos that get the numbers play off topics and generally have a long tail. There are timeless instructional videos and day to day media and news videos. There are issues with general coverage unless a video is topically rooted. Setting a video firm in a search engine ensures a constant stream of traffic virtually forever, until the format goes obsolete or interest in the video dies.

Some videos go viral more on people trading them. Comedy videos often fall into this category if they are not specific and are just people doing stuff. There is a bit more of a diminishing return for these types of videos.

Then some videos are a bit of both. They are viral and search engines like them. This is an ideal situation to be in.

Just remember you need not much traffic to get your brand out. Do not wait till you get something that will allow you to totally dominate. Rather get your stuff out there. You will do better than had you not.

- Joe Gelb

http://www.twitter.com/josephgelb

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Why It Is Best To Just Use Many Different Social Media Sites In Addition To Blogging





The classic wisdom goes spread the love. If you are a blogger, do some social media or if you do Myspace check out Twitter. There have been recent questions as to the relative safety of word press the worlds most popular blogging medium of pro bloggers. This is just a major problem of the net. People can mess with it. They can steal your domains. They can hack your blogs. They can flag your social profiles and get them deleted. The net as a tool is more powerful than using the net as an ends in itself. This is the most apparent business lesson ever. Even the tech folk bring something off line on. It is the bloggers who are hit the worse. They depend on some type, hyper text, and media in a strange looking space ship to carry them consistently into the sunset. If you do not use the net as a tool, think of sales funnels, marketing, branding, relationship building, among other things you will just get burned and sad. So it is time to make more made for AdSense sites and not take the medium so seriously. Get your money from streams all over the place. Just imagine a billion tiny creeks of water draining into the lake of your money pot. Woot what do you think?


- Joe Gelb






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What They Say Is Meaningless, Debunking Social Media Myths One At A Time





1. There is much talk among people about being in with the tech adaptors. What does this mean? Just follow and friend the people with the most money and social capital? Are those people and what they say really that valuable to business? The answer is probably not beyond a general educational level but the myth still perpetuates that the influencers on Twitter or Facebook are where it is at. I believe this is a myth.

The most important people to friend are actually ordinary people, because they have a bigger and wider sphere of influence among more real friends.

2. Secondly social media is revolutionizing communication. This is false. Social media is just a good and new communication medium. People are communicating the same stuff in a new language. The same principles always apply. Be good. Be polite. Be helpful.

3. It is essential for a business to be in social media. Most businesses leave a footprint from what others generate. Because of this it is not essential for a business to be online at all. On the other hand if a business wants to weild a useful tool for promotion, and the building of social stripes than have at it.

4. Fourthly deep relationships matter. This is false. There is a disconnect between dealing a product or service and being social on the net. People can be more social than a butter fly but if their product is horrible they will loose anyways.

5. A major part of the online revolution is merely bringing content to life and not bringing life to the content. Think about that then leave a comment.

- Joe Gelb
http://www.twitter.com/josephgelb





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10 Ways To Explosively Grow Your Blog





It is easy to get blog traffic, but explosive and sustained blog growth is even more of a challenge. When you get this growth, you will find a general propensity to be more successful online. Some of the good results include an increase in blog comments and reader interaction, you will gain authority in your niche, and your ability to influence the blogosphere will increase. Here are some of the best blog tips that I have ever heard from people in forums:

1. Hyperlink to your blog, and its wonderful posts in social media. This can include places like the description of YouTube videos, in your actual profile and many other places. Be sure not to spam this, but having people discover your blog is a major part of building up online attraction.

2. Put yourself out there. Be yourself in your blog. But also bring that talent that we know you have. Many people are reluctant to let loose online because there is a lot of negativity. I say just do it. And do it well.

3. Search engines and social media are trend based mechanisms. It may help to cover major media trends in your blog. For many bloggers they even will have a post a week on popular Twitter threads or hash tags and what they did and learned from it. People like this type of stuff.

4. Create a good volume of content. Videos, keywords, words, phrases, and frequent trend surfing are all your friends. Most people if they just stuck with posting every day or every so often eventually say six years down the line would be sitting pretty well blog traffic wise.

5. Discover new blogs, and socially participate on them. The goal is not to seed the traffic of other blogs, but rather bring meaningful conversation to their site. This usually should bring the author to your site. As a result there will be a social media affect across blogs which can build buzz. Not to mention the comments are good for seo.

6. Mention celebrities. Celebs are the most tried and true traffic drivers that I know of. People really love articles about them.

7. Vlogging, live radio, podcast type of content is becomming very much the norm. These things will help your blog game very much. It is always important to extent what you do into powerful media forms.

8. Get a decent short winded domain. There are too many bad domains with great content. These bloggers unknowingly hurt themself. The branding, seo, and viral potential of a blog starts with a catchy name and domain that can be passed and remembered.

9. Try not to destroy your reputation. Do what ever it takes to maintain a great reputation. Even if this costs you initial readers because you could not publish some negative story, you will win in the long run.

10. Marketing, brand building, sales funnels, and promotional paths are key in the blogging game. A blog is really a business. Treat it like that. There is no suprise that professionals have embraced blogging more than most people. The reason is that blogs are in essence made for getting ahead in life. They give all people some kind of chance.

That concludes my list on how to capture the juicy blog traffic. Hopefully later I can talk about conversions. But whatever. Tell me what you think? How do you drive traffic to your blogs?

- Joe Gelb






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Are You Doing Anything To Take Advantage Of Easy Recession Money Making Opportunities?





The economy is doing some wild stuff. Some people say that the worst is over. But I say maybe not. It really does not matter. What really is my concern here is to just say that huge markets exist in these trying times. I am asking you to find them and spin an easy profit. If you do you will end up making more money now than at the height of the economy. Do not tell anyone this amazing secret. Also watch this brief vlog about what to do. Feel free to leave a comment or two. Thanks.



- Joe Gelb
http://www.twitter.com/josephgelb








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Vlog Business Recap Of IBRPRO Posts Please Leave Opinions





This is just a general discussion of some of my recent posts on this site. Please leave a comment, with some kind of opinion, about what I am saying.



- Joe Gelb

http://www.twitter.com/josephgelb





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